Management Accounting and Revenue Optimization in Local Courier Services: The Role of Partner Contributions and MSME Sponsorships
Abstract
This study aims to analyze the implementation of management accounting practices in Jasku Courier Service, particularly in managing revenue and operational activities. The research uses a qualitative approach with a case study design to gain an in depth understanding of the company’s operational and financial processes. Data were collected through semi structured interviews with a staff member and supported by documentation, including operational guidelines, reporting systems, and financial records. The findings show that Jasku Courier Service has implemented basic management accounting practices through structured operational rules, partner contribution systems, and simple revenue recording processes. The use of digital reporting links for contribution submission and attendance reflects an initial effort toward operational digitalization, while financial recording is still conducted manually using Microsoft Excel. In addition, the company separates revenue from partner contributions and sponsorship activities, indicating an awareness of financial control and transparency. Although the system is still relatively simple, these practices support the company’s operational sustainability. This study suggests that adopting more integrated and technology-based accounting systems could improve efficiency, accuracy, and the quality of information for future decision making.
References
Alsharari, N. M., & Lasyoud, A. A. (2019). Management accounting systems and organizational performance: Evidence from emerging economies. Journal of Accounting & Organizational Change, 15(2), 1–20.
Anthony, R. N., & Govindarajan, V. (2007). Management control systems (12th ed.). McGraw-Hill.
Bowen, G. A. (2009). Document analysis as a qualitative research method. Qualitative Research Journal, 9(2), 27–40. https://doi.org/10.3316/QRJ0902027
Creswell, J. W., & Poth, C. N. (2018). Qualitative inquiry and research design: Choosing among five approaches (4th ed.). Sage Publications.
Hamadi, Z., & Fournès, J. (2022). Management control systems and strategic change: A contingency perspective. Management Accounting Research, 54, 100774. https://doi.org/10.1016/j.mar.2021.100774
Höglund, L., & Svärdsten, F. (2018). Strategy work in the management control system. Qualitative Research in Accounting & Management, 15(2), 227–252. https://doi.org/10.1108/QRAM-11-2016-0098
Horngren, C. T., Sundem, G. L., Stratton, W. O., Burgstahler, D., & Schatzberg, J. (2014). Introduction to management accounting (16th ed.). Pearson Education.
Humairah, & Habibullah. (2024). Relevansi konsep upah pengemudi ojek online perspektif Yusuf Qardhawi. Jurnal Ilmiah Ekonomi Islam, 10(1), 735–743. https://doi.org/10.29040/jiei.v10i1.12186
Kholmi, M. (2019). Akuntansi manajemen sebagai alat pengambilan keputusan manajerial. Jurnal Akuntansi Multiparadigma, 10(1), 1–15. https://doi.org/10.18202/jamal.2019.04.10001
Miles, M. B., Huberman, A. M., & Saldaña, J. (2014). Qualitative data analysis: A methods sourcebook (3rd ed.). Sage Publications.
Ministry of Cooperatives and SMEs of the Republic of Indonesia. (2022). MSME development report. https://www.kemenkopukm.go.id
Nguyen, T. H., Newby, M., & Macaulay, M. J. (2015). Information technology adoption in small business: Confirmation of a proposed framework. Journal of Small Business Management, 53(1), 207–227. https://doi.org/10.1111/jsbm.12112.
Organisation for Economic Co-operation and Development. (2023). The digital transformation of SMEs. https://www.oecd.org/digital/
Oyewo, B. (2022). Strategic management accounting and organizational performance: A conceptual review. Journal of Accounting & Organizational Change, 18(1), 1–22. https://doi.org/10.1108/JAOC-06-2021-0071
Purwanti. (2023). Peran akuntansi manajemen dalam peningkatan kinerja dan pendapatan usaha jasa. Jurnal Akuntansi dan Keuangan, 8(2), 101–115.
Qiu, Y., Li, Y., & Sun, Z. (2023). The role of management accounting in strategic decision-making. Management Accounting Research, 58, 100826. https://doi.org/10.1016/j.mar.2022.100826
Romney, M. B., & Steinbart, P. J. (2015). Accounting information systems (13th ed.). Pearson Education.
Sari, D. P., & Nugroho, A. (2021). Peran akuntansi manajemen dalam meningkatkan kinerja perusahaan jasa. Jurnal Akuntansi dan Auditing Indonesia, 25(2), 123–135. https://doi.org/10.20885/jaai.vol25.iss2.art4
Susanto, A. (2017). The influence of accounting information systems on the quality of accounting information. International Journal of Scientific & Technology Research, 6(11), 1–6.
Yin, R. K. (2018). Case study research and applications: Design and methods (6th ed.). Sage Publications.
Copyright (c) 2026 Vidia Dwi Febriana, Moh Muhlis Anwar, Ira Hasti Priyadi

This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.



