Tohari, Nursyamsida, and Nike Norma Epriliyana. 2023. “CONSUMER BEHAVIOR ANALYSIS OF PURCHASE DECISIONS AND CUSTOMER SATISFACTION WHO BUYS FASHION PRODUCTS THROUGH TRANSACTIONS VIA MARKETPLACE IN JEMBER DISTRICT”. MBA : Journal of Management and Business Aplication 6 (1), 629 -39. https://doi.org/10.31967/mba.v6i1.692.