Distribution Management of Rice for Food Supply and Price Stabilization (SPHP) at Perum BULOG Bondowoso

Abstract

Rice has a strategic role in food security. The government always strives to improve food security, especially those originating from increased domestic production. Production of rice produced without effective distribution development activities can affect uncontrolled prices, in the distribution of rice there are several efforts made by the Perum BULOG. Perum BULOG issued the Supply Stability and Price Stability program or Market Operation. This is carried out throughout the year to anticipate spikes in rice prices among consumers and has proven effective. This study aims to find out how rice distribution management is implemented and find out what factors and strategies are dominant in the development of rice distribution at the Perum BULOG Bondowoso. The method used is a descriptive that carried out by in-depth interviews with the distribution assistant of the manager. The company's position based on the SWOT is in quadrant I with IFE 3,4 and EFE 3,76. Perum BULOG is more affected by external factors, such as lack of control on the activity of Supply Stability and Price Stability in the market. It needs to strengthen the establishment of relations with stakeholders so that distribution goes well and opens up new opportunities to achieve the company's goal.