[1]
Permana, A.A., Kusuma, D.W., Sinrungtam, W., Putra, I.C.A. and Wahid, A. 2025. The effect of product quality, brand image, promotion, and price on consumer purchase decisions in umkm on car-free day kab. Jember. ABM: International Journal of Administration, Business and Management. 7, 2 (Aug. 2025), 228-234.